Brasília in Kanji? Exploring Japanese Impressions of the Capital and Their Origins

LOANWORD

Supervisor: Naohiro Takemura

Started his career based on his experience at an accounting firm.
For approximately 30 years, he has been engaged in database marketing, finance, entrepreneurship, BPO operations, and new business planning.
He is well-versed in fundraising and financial management, and currently manages his own company while also undertaking outsourced work in management and new business development.

Brasília, the capital of Brazil, has no common kanji representation in Japanese, unlike the country itself which is written as 伯剌西爾. This absence raises questions about how Japanese people perceive Brasília and why the city’s identity differs so greatly from Rio de Janeiro or São Paulo.

Why Brasília Has No Kanji Representation

Brasília is a new capital city built in 1960, unlike Rio de Janeiro or São Paulo, which have long histories. Because of this, it is considered a city that missed the opportunity to be assigned a kanji representation in Japanese.

While Brazil as a country was given the kanji “伯剌西爾” during the Meiji era and appeared in newspapers and documents, Brasília emerged much later as a modern city, long after the practice of coining kanji for foreign places had faded.

Thus, for Brasília, katakana is the most natural and widely used form in Japanese, and this has remained unchanged to the present day.


Distinguishing Brazil and Brasília

It is important not to confuse the two. Their differences can be summarized as follows:

ItemBrazilBrasília
Kanji representation伯剌西爾None
Period of establishmentLong history since colonial timesBuilt as capital in 1960
Recognition in JapanHigh (soccer, coffee, immigrants)Low (mainly seen as political capital)
ImagePassion, nature, immigrantsPlanned city, modern architecture, administration

The Image Japanese People Have of Brasília

For Japanese people, Brasília is often perceived as a “futuristic city” or “political center.”

  • Symbol of a planned city
    Designed by Lúcio Costa and Oscar Niemeyer, its city plan resembles an airplane, and its architecture is registered as a UNESCO World Heritage Site.
  • A capital lacking a sense of reality
    Unlike Rio de Janeiro or São Paulo, which have strong identities as tourist or commercial cities, Brasília is more distant and less familiar to the general Japanese public.
  • Political capital
    Much like Kasumigaseki or Nagatachō in Japan, Brasília is primarily recognized as a place of administration and politics rather than culture or entertainment.

Sports and Brasília

Sports have become one of the main factors making Brasília more familiar to Japanese people.

During the 2014 FIFA World Cup, Brasília’s “Estádio Nacional Mané Garrincha” was one of the key venues, hosting matches including those of the Japanese national team. This event made the name Brasília strongly etched into the memory of Japanese soccer fans.

Furthermore, judo and volleyball are also popular sports. Judo, influenced by Japanese immigrants, is widely practiced in Brasília, with many dojos and international tournaments. This shows how sports have become a bridge for cultural exchange between Japan and Brasília.


Comparison with Rio de Janeiro and São Paulo

To understand Brasília better, it is useful to compare it with Brazil’s other major cities:

CityCharacteristicsJapanese perception
Rio de JaneiroRich in tourist attractions (Christ the Redeemer, Carnival)A lively and passionate city
São PauloEconomic hub with a large immigrant populationA city of Japanese immigrants, familiar and approachable
BrasíliaPolitical capital, planned cityscapeOrderly and futuristic, yet distant

This comparison highlights why Brasília often feels less approachable to Japanese people compared to other cities.


The Psychological Distance Between Japanese People and Brasília

There are three main reasons why Brasília feels distant to Japanese people:

  1. Limited tourist attractions compared to other cities
  2. Low media exposure in Japan, usually only political news
  3. Weaker ties with Japanese immigrants, who mostly settled in São Paulo and Paraná

At the same time, through sports and academic exchange, this psychological distance has begun to shrink. Especially soccer and judo are key elements that make Brasília more relatable to Japanese people.


Brasília Seen Through Culture and Architecture

Brasília is unique in that the entire city itself is regarded as a cultural asset.

  • The city’s overall design resembles an airplane when viewed from above
  • Iconic modernist buildings such as the National Congress and Cathedral by Oscar Niemeyer
  • The city is registered as a UNESCO World Heritage Site

While it lacks flamboyant tourist spots, for students of architecture and urban planning, Brasília is a place of pilgrimage.


Sports and Cultural Exchange

The ties between Japan and Brasília can also be observed in sports and culture:

FieldFeatures in BrasíliaConnection to Japan
SoccerHosts World Cup matchesJapanese national team matches increased recognition
JudoStrong due to influence of Japanese immigrantsInternational tournaments strengthen ties
VolleyballVery popular nationwideEncounters at the Olympics raise awareness
Architecture & CultureUNESCO-recognized city planningJapanese students of architecture often visit

Conclusion

Brasília has no common kanji representation in Japanese and is naturally written in katakana. The reason is that it was built relatively recently and missed the period when foreign places were commonly given kanji names.

For Japanese people, Brasília stands in contrast to Brazil’s overall image of passion, soccer, and immigrants. Instead, it is mainly viewed as a planned political capital with modernist architecture.

Yet, through the 2014 World Cup, judo, and other sports, Brasília has gradually gained familiarity among Japanese people. In the future, sports, architecture, and cultural exchange may allow Brasília to be recognized as a more approachable and concrete city in the minds of Japanese people.