Step into the world of Kokuhō, where the charming streets of Izushi transform into the living set of the acclaimed film. At the heart of this cinematic pilgrimage is the Toyooka City Office Izushi Branch, which now hosts an exhibition of authentic props used in the movie. Visitors are invited to immerse themselves in the story, exploring the exact locations and objects that shaped the film’s most memorable moments.
Toyooka City Immersed in the World of “Kokuhō” through Special Exhibition
A Rare Opportunity to Experience the World of Film
The Izushi Branch of Toyooka City Office, located in Izushi Town, Toyooka City, Hyogo Prefecture, has gained major attention as a filming location for the movie Kokuhō (National Treasure). In conjunction with the film’s release, authentic props used in the film are now on display, drawing both fans and tourists.
Many of the props played pivotal roles in key scenes, and visitors are often amazed by their authenticity and attention to detail. For example, the protagonist’s notebook still contains handwritten notes, recreating the atmosphere of the film down to the smallest detail.
Here are some of the props that have captivated visitors:
| Prop Name | Scene Used In | Features |
|---|---|---|
| Protagonist’s Notebook | Scenes where investigations are recorded | Contains actual handwritten notes |
| Wooden Signboard | Displayed along the town’s road | Custom-made, with a warm, handcrafted feel |
| Hanging Scroll | Decoration inside a traditional house | Created by a professional calligrapher |
| Reception Plate | Scene at the Izushi branch office | The original plate is displayed as-is |
| Fountain Pen | Scene where a contract is signed | Vintage look with a solid presence |
The Town of Izushi Blends with the Film’s World
Synergy between Cinema and Tourism Revitalizes the Community
Izushi is already known as a popular historical tourist destination, often called “Little Kyoto of Tajima.” With Kokuhō filmed on location, the town has attracted even more attention. The overlap between real townscapes and film scenes offers visitors a unique opportunity to feel as if they’ve stepped into the film itself.
The influx of tourists has boosted local businesses. Shops are offering limited edition merchandise and menu items inspired by the film, creating a unified experience between the local community and the cinematic world.
Below are some of the related tourism initiatives currently being offered:
| Tourist Attraction | Details |
|---|---|
| Pilgrimage Map | Highlights filming locations from the movie |
| Prop Exhibition | Ongoing at the Izushi City Office |
| Film Panel Display | Features behind-the-scenes photos |
| Gourmet Stamp Rally | Collect stamps at themed restaurants |
| Limited-Edition Merchandise | Sold in shops throughout the town |
In addition, guided tours led by local staff offer deeper insights into the story and production of the film.
| Tour Name | Duration | Spots Visited | Highlights |
|---|---|---|---|
| Kokuhō Film Exploration Tour | About 90 min | City Office, Filming Streets, Café Scenes | Guided commentary provides immersive experience |
| Self-Guided Pilgrimage Course | No time limit | Visit key spots using the pilgrimage map | Casual way to enjoy the film’s locations |
| Tour with Fan Event | About 120 min | Includes above, plus guest talk session | Rare chance to meet cast or staff |
Future Prospects and Cultural Potential
Rediscovery of Regional Identity Through Cinema
The success of Kokuhō has brought renewed recognition to Izushi’s historical and cultural value. The film has introduced a younger generation to the charm of the town, leading to growing interest not just in tourism, but in community itself.
Local residents actively supported the filming and exhibitions, symbolizing a strong collaboration between filmmakers and the community. Plans are in motion to expand these efforts to include theater, art, and traditional festivals, aiming to create a sustainable model of cultural tourism.
In collaboration with local schools, young people are now involved in volunteer programs and educational projects related to the film. Workshops and student-led activities are beginning to take shape, injecting new life into the community and empowering the next generation.
| Initiative | Organized by | Objective |
|---|---|---|
| Student Volunteer Projects | Local High Schools & Colleges | Engage youth in community-based learning |
| Workshops on Filmmaking | Toyooka Tourism & Film Staff | Teach how cinema and tourism intersect |
| Cultural Archiving Project | City Board of Education | Preserve and utilize local stories and props |
| Collaborative Cultural Events | Local Business & Arts Groups | Create hybrid events with theater and film |
Conclusion
Kokuhō is not just a temporary trend; it is the beginning of a long-term strategy combining culture and tourism for the city of Toyooka.
Those who watch the film are inspired to visit, and those who visit are moved to share their experience. This virtuous cycle enriches the community and fosters cultural continuity.


