niche_japan2025

Located in eastern China, Shanghai is often described as China’s most globalized city. For Japanese people, it is seen not only as a symbol of rapid economic growth but also as a place where tradition and modernity coexist. In this article, we explore the unique images Japanese people have of Shanghai, covering perspectives from business, lifestyle, and tourism.

For many Japanese, San Antonio is remembered as “a place of courage symbolized by the Battle of the Alamo” and “a romantic city with the River Walk as its heart.” Yet impressions go beyond sightseeing: its affordability, Mexican cultural influence, and reputation as “the home of the San Antonio Spurs” also shape how it is viewed. This article presents the multifaceted image Japanese people hold of San Antonio, from daily life to festive traditions.

When people think of Osaka, they often imagine Dotonbori with its colorful signs, lively streets, and endless food stalls. For foreign visitors, it feels like stepping into the energy of Japan condensed into one place. For Japanese people, Dotonbori carries both nostalgia and complexity—it is cherished as the “city of kuidaore (eat until you drop)” but also viewed as overly commercialized at times. In this guide, we reveal how locals really feel about Dotonbori, helping travelers see beyond the surface.

For many Japanese people, Universal Studios Japan is more than just a theme park—it is a cultural landmark. The combination of world-famous movie attractions and exclusive Japanese collaborations, such as anime-themed rides, makes USJ unique. This article reveals why Japanese visitors consistently rate USJ so highly and what foreign travelers can expect when they step into this extraordinary world.

Visitors to Japan are often surprised by the many unspoken rules and manners deeply rooted in everyday life. From behavior in public spaces to dining etiquette and communication styles, Japan has a unique sense of what is considered polite or improper. In this article, we’ll explore common mistakes made by foreigners and key manners to keep in mind to avoid misunderstandings during your stay.

Whether it's for tourism, business, or study, visiting Japan for the first time can be both exciting and overwhelming. While Japan is known for its cleanliness, safety, and efficiency, there are also unexpected challenges and inconveniences for first-time visitors. In this article, we’ll explain what to be aware of and what may feel inconvenient when traveling to Japan for the first time, along with helpful tips for a smooth experience.

Tohoku, Japan’s northeastern region, is rich in tradition, community spirit, and vibrant festivals that light up each summer. From giant illuminated floats to synchronized taiko drum performances, the region's festivals reflect its deep cultural roots and seasonal beauty. This article introduces the most iconic Tohoku festivals, exploring their unique features and reasons why they are worth visiting at least once in a lifetime.