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BUSINESS

Japan-India Summit: 10 Trillion Yen Investment, 500,000 Exchanges, and Closer Security Ties

Through the newly announced Japan-India Joint Vision, both nations committed to massive economic cooperation, including 10 trillion yen private investment and the exchange of half a million people within five years. This initiative marks a significant step toward shaping the future of Asia.
BUSINESS

Mitsubishi Corporation Withdraws from Offshore Wind Power Projects Amid “Rising Construction Costs” and Profitability Challenges

This withdrawal highlights the vulnerabilities of Japan’s renewable energy policy. To make offshore wind a core power source, risks must be shared not only by corporations but also by the government and society as a whole. The setback should serve as a lesson, pushing for stronger institutional support and a long-term policy perspective.
BUSINESS

Nikkei and Asahi Sue Perplexity: A New Battle Over AI Search and Copyright

The rapidly growing AI search service Perplexity has been sued by Japan’s major newspapers for copyright infringement. The case raises the question of whether it is possible to create a path of coexistence between highly convenient AI services and media organizations seeking to protect their content.
BUSINESS

TOTO to Invest JPY 30 Billion in New U.S. Plant, “Rushing to Address Tariffs” – Revamping Supply System through Local Production

Amid rising U.S. demand for housing and eco-friendly products, TOTO will launch a state-of-the-art production facility. The initiative is expected to boost competitiveness and reinforce the company’s presence in the American market.
BUSINESS

Japan Considers Tax Revisions to Expand Crypto Adoption: A Market Exceeding 12 Million Accounts and the Challenges of Tax Reform

With the rise of yen-pegged stablecoins and new financial services, Japan is positioning crypto assets as a pillar of the next-generation economy. Tax reform will be a key driver to support this growth and attract broader adoption.
BUSINESS

Fugaku NEXT: Japan–US Alliance with NVIDIA and Fujitsu Targets World’s Fastest Supercomputer

In a historic collaboration, RIKEN, Fujitsu, and NVIDIA have launched the next-generation supercomputer initiative: Fugaku NEXT. Scheduled to go operational around 2030, this machine will drive AI development, climate research, and personalized medicine. Its mission: to set new records in computing performance and become a cornerstone of future society.
BUSINESS

TICAD Explained: Why Japanese Companies Are Eyeing the African Market and Its Future Potential

The rapidly expanding African market is filled with demand in infrastructure, healthcare, agriculture, and digital sectors. TICAD provides a strategic platform for Japanese companies to seize these opportunities and establish their presence in Africa.
BUSINESS

What Are Stablecoins? A Clear Explanation of the Differences Between Yen-Pegged and Dollar-Pegged Coins, and the Regulatory Landscape in the U.S.

In an era where digital finance is evolving rapidly, stablecoins have emerged as a key player. Their ability to offer price stability while utilizing blockchain's speed and transparency makes them essential in both domestic use and global crypto ecosystems. This article explores yen-based coins in Japan and how regulation is shaping the U.S. stablecoin market.
BUSINESS

How Is Japan’s Rapidly Growing Non-Alcohol Market Different from the World? Key Trends Explained

Driven by health, religion, and evolving personal values, non-alcoholic beverages are gaining both cultural and economic importance worldwide. This article explores the differences between Japan and global markets and highlights potential future business opportunities.
BUSINESS

What Is Horror Marketing? A Red-Hot Promotional Trend Spreading Among Japanese Companies

What makes people stop scrolling and remember an ad? In many cases, it's emotional shock. Horror marketing leverages this effect by embedding fear-based storytelling into promotional campaigns. Especially in Japan, where spooky tales are part of tradition, this strategy is proving to be both effective and culturally relevant.
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